Puca Cerep.
The name is the skull.

The brief

Puca Cerep is a music producer and beatmaker from the underground scene, with production credits on records like Twister x Twistarr’s “Na Svoju Kozu”. He needed a logo with the same attitude as the beats: raw, rebellious and instantly recognisable.

It had to hold up everywhere a producer’s name shows up: streaming profiles and cover art, stickers and prints, caps and merch.

The idea

A hand-drawn typographic skull where the brand name literally forms the skull’s structure: “PUCA” shapes the cranium and “CEREP” becomes the jaw, with every letter crafted to merge typography and form.

The deliberately rough, hand-drawn execution gives Puca Cerep an authentic, rebellious identity that captures the raw energy of underground beat-making culture.